Then Jerico: Now That’s What I Call…Not Bad

Of course it was just teenage aggro/jealousy, but my schoolmates and I were always a bit suspicious of those late-‘80s pop acts who were much fancied by our female friends: Morten Harket, Richard Marx, Jason Donovan, the Goss brothers, Marti Pellow, Nathan out of Brother Beyond, those blokes from Big Fun.

But Mark Shaw of Then Jerico was probably their favourite, instantly putting his band’s music into the dumper, even though we probably all had a soft spot for their 1987 hit ‘The Motive’.

Listening back now on a good system, it’s a superb-sounding single – impactful, clean and shiny, with great instrument separation. It typified late-1980s British pop/rock helmed by excellent producers who had learnt their trade in the golden age of commercial recording studios, people like Tim Palmer, Rhett Davies, Peter Henderson, Andy Richards, Jon Kelly, Rick Nowels, Mike Shipley, Bruce Lampcov, Peter Collins, Julian Mendelsohn, Gary Langan et al.

Of course Trevor Horn was an overarching influence, representing the gold standard. It Bites’ Francis Dunnery mocked ‘Big Area’ (see below) producer Langan (collaborator with Horn on Yes’s 90215, Malcolm McLaren’s Duck Rock and FGTH) in a 2021 interview for PROG magazine: ‘Everyone who had ever walked past Horn was given a record to produce. I think Trevor’s milkman produced Then Jerico and had a hit!’

Yes, there was a fair amount of turd-polishing but these producers inspired the late-1980s rock comeback, generating hits for Breathe, Fuzzbox, Cutting Crew, Paul Young, Love & Money, Deacon Blue, Killing Joke, All About Eve, The Mission.

And Then Jerico. Maybe they were actually pretty good. Their best songs – ‘Sugar Box’, ‘The Motive’, ‘Big Area’ – marry a sort of U2/Simple Minds/Tears For Fears ‘thing’ with Shaw’s tremulous vocals to strirring effect, something akin to the sound of falling in love. When any of them come onto ‘Forgotten 80s’, it’s impossible to turn off. Though one is still slightly reticent about checking out a whole album in one sitting.

And guess what – Shaw has reformed the band, and they’re touring extensively this year. And he has rather a juicy/chequered recent past to tell of too.