MTV @ 40: The Videos That Made MTV

By summer 1984, Frank Zappa was already decrying MTV clichés in his ‘Be In My Video’ single (‘Pretend to be Chinese/I’ll make you wear red shoes’!).

But, away from the familiar tropes, there were trailblazing videos that set MTV on its way during the formative years. Either technically or thematically, these clips laid the groundwork right up until the end of the 1980s.

Of course they are kind of familiar, but watching them all the way through brought some interesting surprises, and even an unexpected lump in the throat area during the denouement of ‘Take On Me’…

9. Musical Youth: ‘Pass The Dutchie’ (Dir. Don Letts, released September 1982)

The first ever video shown on MTV by a Black artist. This was a huge bone of contention in MTV’s early days, not helped by their regular, disingenuous rebuttal: ‘We only play rock’n’roll’. Don Letts’ joyful film put a spanner in the works, placing the lads in front of the Houses Of Parliament, the supposed ‘postcard’ vision of London, a tribute to the influence of Black culture in the UK and a stark message to the powers that be. Letts also created a huge hit in the process, reaching #1 in the UK and #10 in the USA.

8. The Police: ‘Every Breath You Take’ (Dirs. Kevin Godley & Lol Creme, released 20 May 1983)

Strongly influenced by Gjon Mili’s 1944 short ‘Jammin’ The Blues’, this was the video that catapulted Synchronicity‘s album sales into the stratosphere and gave the band a UK and US #1. Apparently directors Godley and Creme were pretty blitzed throughout most of the filming – according to the latter, ‘The first thing we’d do when we arrived on set was roll a reefer.’ Sting was reportedly no shrinking violet either, pointing to himself and telling the directors, ‘Keep the camera on the money’!

7. ZZ Top: ‘Gimme All Your Lovin’ (Dir. Tim Newman, released August 1983)

Randy Newman’s cousin Tim helmed all of ZZ’s key videos (and Randy’s excellent ‘I Love LA’) and he masterminded this much-imitated, endlessly-rewatchable classic, giving the band a new lease of life and a lasting image as kind of ‘mythical rockers’ (apparently influenced by his reading of Joseph Campbell). But it was ZZ manager Bill Ham who laid down the law to Newman, offering two directives: ‘Use the car (Billy Gibbons’ 1933 Ford coupe) and put some girls in it.’

6. Cyndi Lauper: ‘Girls Just Want To Have Fun’ (Dir. Edd Griles, released 6 September 1983)

Cyndi’s thing was inclusivity, and she delighted in showing a woman of every race in the video. It has echoes of John Waters’ aesthetic and the early Devo and B-52s videos, but this had a whole different vibe, apparently inspired by Lauper’s love of Jacques Tati’s 1958 film ‘Mon Oncle’.

5. Michael Jackson: ‘Thriller’ (Dir. John Landis, premiered December 1983)

‘Billie Jean’ opened the door for so many Black artists but this was pure box office and a delicious comedy/horror. Famously Michael headhunted director John Landis after watching ‘An American Werewolf In London’, giving him just one brief: ‘Can I turn into a monster?’ Landis was not interested in music videos but did like the idea of making a theatrical short. The video changed the game completely, and it’s arguable whether the dance routines have ever been bettered. It premiered on MTV on 2 December 1983 and reportedly doubled Thriller’s album sales within a few weeks of its first showing. It’s still absolutely thrilling.

4. Van Halen: ‘Jump’ (Dir. Pete Angelus, released December 1983)

Of course Metal acts were starting to make waves before this, with impactful videos by Twister Sister and Def Leppard, but ‘Jump’ laid down all the future ‘live on stage’ clichés, with balls on. Hair Metal became huge after this, and MTV adored the likes of Warrant, Winger and Bon Jovi, but none could ever match this song or Diamond Dave’s natural showmanship.

3. Madonna: ‘Borderline’ (Dir. Mary Lambert, released February 1984)

Lambert had only directed one video (Tom Tom Club’s ‘As Above So Below’) before getting her dream job on this breakout Madonna single. Madonna and Lambert discussed the video’s plot for two days in the former’s minimalist bolthole on the Upper East Side with Madonna insisting there be a Hispanic influence, necessitating moving the shoot to downtown Los Angeles. This is reportedly the first video to use black-and-white footage combined with colour; Madonna’s manager Freddy DeMann supposedly went ballistic on viewing the final cut but of course it became a video cliché, gave Lambert a successful career and Madonna her breakthrough song.

2. Lionel Richie: ‘Hello’ (Dir. Bob Giraldi, released February 1984)

Apparently director/scenarist Bob Giraldi was driven half mad by Lionel’s terminal lateness onto the set. For his part, Lionel was very sceptical about the bust. Apparently he finally plucked up the courage to approach Giraldi about it: ‘Bob, that bust does not look like me.’ There was a pregnant pause. Finally, Bob said, ‘Lionel…she’s blind.’

1. A-ha: ‘Take On Me’ (Dir. Steve Barron, released September 1985)

The song had completely flopped on its original release, so WEA gave Steve Barron a blank cheque to make a memorable video and get a hit. Working alongside rotoscope animator Michael Patterson, who did 1,800 drawings for the shoot, Barron was heavily influenced by Ken Russell’s 1981 movie ‘Altered States’. Barron knew it would work when the memorable image of an animated hand reaching out of a comic book popped into his head whilst he was bored shooting a Toto video. Apparently singer Morten Harket and lead actress Bunty Bailey fell in love during filming, becoming almost inseparable. ‘By take four, they would carry on holding hands even when we’d cut,’ remembered Barron. Aided by the video, ‘Take On Me’ became the band’s only US #1.

Further reading: ‘I Want My MTV’ by Rob Tannenbaum and Craig Marks

Madonna: Like A Prayer 30 Years On

Here it is: Madonna’s artistic breakthrough, the first album of hers that was really geared to the CD-buying audience, and a fresh start after the distinctly dodgy years of 1987 and 1988.

Like A Prayer (weird title: didn’t someone in the Warner Bros. marketing department say, ‘Hey, it’s a bit similar to Like A Virgin‘?) was released 30 years ago this week.

It topped the US and UK charts, spawned six hit singles and has sold around 15 million copies to date.

It was a revelation on a few levels – Madonna’s singing voice had more range and richness. Her lyrics were getting personal. There were two songs about her marriage to Sean Penn, and three zoning in on family relationships.

She co-wrote and co-produced all the songs; by all accounts she knew exactly what she wanted and was present at all the tracking sessions, finding ever new ways of inspiring the performances she was after (see below).

She hooked up with co-producer/co-songwriter Pat Leonard to great effect. It was a classic double act – she provided melodies, street smarts and lyrics, he provided the classically-trained piano and arrangement skills. The result was her Sgt Pepper’s, a varied, ambitious, major work.

But how does Like A Prayer stack up these days? Here’s a track-by-track rundown of arguably Madonna’s greatest album.

‘Like A Prayer’: The lead-off single, a US and UK #1, once described by Rolling Stone magazine as ‘as close to art as pop music gets’. It was also highly controversial in its allusions to oral sex and an apparent conflation between religious/sexual ecstasy, not to mention the envelope-pushing video.

‘Express Yourself’: Great feminist party pop/funk tune co-written with Stephen Bray, inspired by Sly And The Family Stone and anchored by JR Robinson’s crisp grooving. Shep Pettibone’s single remix subsequently usurped the album version. David Fincher’s video cost a reported $5 million.

‘Love Song’: This duet with Prince was a curious meeting of pop giants, musically in the Lovesexy/Batman mould but lacking a great hook, though apparently they did initially write it eye to eye, Prince programming drums and Madonna donning a synth. Tapes were then worked on individually and sent back and forth between LA and Minneapolis. Whilst interesting, it’s nearer to a Prince B-side than something really memorable.

‘Til Death Do Us Part’: A coruscating portrait of her marriage breakup to Sean Penn, made even more poignant by its sprightly Scritti-style pop. Bassist Guy Pratt was the recipient of Madonna’s unique production style on this track. ‘What did you think of that?’ she asked him after one take. ‘Um… I think it was OK…’ was his response. ‘Did it make your d*ck hard?’ Madonna shot back!

‘Promise To Try’: A powerful ballad, featuring an uncharacteristically emotional vocal. According to Madonna, it was written completely spontaneously: ‘He (Leonard) just sat down and started playing, and I started singing.’

‘Cherish’: More Scritti-inspired pop fun, all major chords and twinkling synths, looking at happier times with Sean. Jeff Porcaro’s trademark shuffle is his one and only drumming appearance on the album.

‘Dear Jessie’: An inspired take on late-’60s psychedelia, almost like a children’s lullaby. A very cool, unexpected track.

‘Oh Father’: A gorgeous ballad in 6/4 with music by Leonard and lyrics by Madonna, written in a tiny rehearsal studio in the garment district of New York when Madonna was in ‘a very, very dark place’ during her tenure in the David Mamet play ‘Speed-the-Plow’. Madonna: ‘”Oh Father” is not just me dealing with my father. It’s me dealing with all the authority figures in my life’. The song’s intro alone can put a big lump in this writer’s throat. Madonna apparently coaxed the band through the song, telling bassist Pratt and drummer Jonathan Moffett in no uncertain terms where not to play. Apart from string section and guitar overdubs, they got it on the second full take, including Madonna’s live vocal. During the sessions, Moffett also asked her when he should come in. ‘You come in when I do this’, she replied, lifting up her blouse!

‘Keep It Together’: Another Stephen Bray co-write, this Go-Go-inspired ode to family togetherness, featuring some brilliant Randy Jackson bass, became a mainstay of her ‘Blond Ambition’ tour. If you play it loud you can also really hear the superb backing vocals of her regular live duo Niki Haris and Donna DeLory.

‘Pray For Spanish Eyes’: The point where Like A Prayer starts to run out of steam. A corny, soft-rock version compendium of Spanish clichés, complete with castanets and weary acoustic guitar, and a weirdly unmemorable melody.

‘Act Of Contrition’: And here’s the other stinker. Madonna free-associates awkwardly over a reversed version of the title track, with Prince’s backwards guitar track also ladled on to no great consequence.

Further reading: ‘Songwriters On Songwriting’ by Paul Zollo

‘My Bass And Other Animals’ by Guy Pratt

Book Review: Siren Song by Seymour Stein

One thing you could never say about the man born Seymour Steinbigle is that he’s led a dull life.

And his new autobiography ‘Siren Song’ is anything but a dull book.

Born in a down-at-heel corner of Brooklyn, he did his time at Billboard, Tin Pan Alley, CBGB and Studio 54 and either discovered or nurtured Madonna, Talking Heads, k.d. lang (who calls him ‘the man with the golden ears’), Ramones, Depeche Mode, Erasure, Ice-T, Soft Cell, Squeeze, The Smiths, The Cult (by now you’ll be gleaning that he’s somewhat of an Anglophile), Lou Reed and Brian Wilson, all via his imprint Sire Records (which he co-founded with Richard Gottehrer).

So far, so common Rock Snob knowledge. And there’s no question that ‘Siren Song’ is a great resource for those who want to know about the making of and/or music-biz machinations behind some of the great modern pop/rock albums: Fear Of Music, Like A Virgin (complete with fascinating gossip about Nile Rodgers’ business dealings), My Life In The Bush Of Ghosts, The Queen Is Dead, Ramones, New York. 

And then there are the fascinating tales of Stein signing Madonna from his hospital bed, visiting Talking Heads’ weird Long Island City loft and stalking Jethro Tull. He also writes superbly about the early ’80s music scene, when electro, hip-hop, Afro-beat, indie, new wave, reggae and post-disco combined to produce arguably the greatest ever pop period.

But two aspects separate ‘Siren Song’ from other similar tomes: Stein’s sheer love of music and his penchant for a pithy – but seldom tawdry – one-liner. On his lack of musical knowledge: ‘It’s usually better not to know the disgusting secrets of how the sausage got made.’

On David Byrne’s quirkiness: ‘He was someone I’d always support even if he wanted to make a concept album about toothpicks.’ On seeing Depeche Mode live for the first time: ‘They were four kids poking synths in a dump in the English suburbs.’ On the future of music: ‘Labels will always be needed, because only maniacs like me are insane enough to roam the globe, trawling through miles and miles of sh*t to just every now and then pick out a tiny diamond.’

Stein writes powerfully about the AIDS epidemic and the ramifications of being a gay man living a ‘straight’ life in the ’70s and ’80s (he had a wife and two daughters during the period). He superbly explains the timeless appeal of English guitar bands to Americans.

The prologue is also a classic, describing what it means to love music and the joys, perils and sacrifices involved (especially if you’re coming from a working-class family) with seeking a career in A&R (artist and repertoire, or, in Stein-speak, people and songs).

‘Siren Songs’ is an unexpected gem and highly recommended.

Siren Song’ by Seymour Stein and Gareth Murphy is published by St Martin’s Press.

Strike A Pose (2016): An Interview With Co-Director Ester Gould

71e6e7c242045b1aefaf0a5aa90969f0In the late summer of 1989, Madonna held a series of dance auditions for her Blond Ambition world tour, eventually choosing seven virtually unknown male artists: Luis Camacho, Oliver Crumes III, Salim Gauwloos, José Gutierez, Kevin Stea, Carlton Wilborn and Gabriel Trupin. 

Camacho and Gutierez were possibly the best known of the group, members of the Harlem House Ball that became famous for ‘voguing’ (as seen in the ‘Paris Is Burning’ documentary and Madonna’s ‘Vogue’ video).

The heightened environment of the Blond Ambition tour forged a bond between Madonna and the dancers but also conjured up some demons. ‘In Bed With Madonna‘ (AKA ‘Madonna: Truth Or Dare’), Alex Keshishian’s hugely successful 1991 film of the tour, had ramifications for the dancers too – three filed a lawsuit against Madonna, claiming she had invaded their privacy.

A fine new documentary ‘Strike A Pose’ catches up with six of the dancers nearly 30 years on (Trupin sadly died of an AIDS-related illness in 1995), investigating the impact that instant fame had on their lives and unveiling the deep, personal traumas that haunted many of them before, during and after the tour.

Co-directed by Ester Gould and Reijer Zwaan, it’s a powerful, sometimes moving meditation on ageing, artistic integrity, celebrity and identity. I caught up with Gould to chat about the film.

MP: Where did the original idea for ‘Strike A Pose’ come from and was it easy getting the funding?

EG: The original idea was co-director Reijer Zwaan’s: he was 11 when he first saw ‘In Bed With Madonna’ and was immediately blown away by these seven dancers and the film’s bold, liberating message. For the first time in mainstream media, there was this wild, loud, fun-loving troupe of dancers who were being themselves – gay and happy. Over the years, Reijer wondered what had happened to those men. When he told me about the idea for the film, I immediately loved it. We did some online research and found out that there was an entire generation out there thanking these guys for helping them dare to be themselves. At the same time, it wasn’t till we met each of them separately in summer 2013 that we knew we had a film. Our premise was that these paragons of pride and self-expression had each, in their own way, struggled with shame and self-doubt. We always wanted ‘Strike A Pose’ to be more than a ‘where are they now?’ story. We were looking for a larger narrative. It took us about 18 months to finance the film mostly with Dutch government funds. There were questions about whether Madonna would be on board and how she’d be depicted; it’s strange that when there’s a celebrity in the picture there are always forces who want to attack or uncover some dirt. For us, it was never about that.

Was it difficult tracking down Luis, Oliver, Salim, Jose, Kevin and Carlton? And were they easily sold on the idea?

Thanks to social media it wasn’t that hard to find them, but it took some time to get some of them on board, specifically José and Luis. They were tired of people asking them to gossip about Madonna – how could they know we were any different? There was also some fear going back down memory lane perhaps because it had been so hard to move on with their lives after such an impactful experience. What persuaded them was our genuine interest in telling their stories.

The film is a powerful statement about the devastating physical and mental issues around HIV and AIDS, and also the social stigmas surrounding them. In that respect, ‘Strike A Pose’ feels just as relevant today as ‘In Bed With Madonna’ felt in 1991. Was it your intention to make a ‘statement’ or just tell an interesting story about these attractive, fascinating people?

We did want to make a statement, but for us that statement isn’t solely about HIV and AIDS. It was about the emotional consequences of hiding a part of yourself, of feeling unworthy of being loved. It’s really hard to dare to be yourself, to fully accept yourself, if you feel different for whatever reason. Because we all want to belong – it’s deeply engrained in human nature. Of course, gay rights and AIDS awareness have improved since the early ’90s. On another level, it’s one thing to be loud and provocative when you’re young, it’s another to accept yourself on a deeper level when you get older and reality kicks in.

Reijer Zwaan and Ester Gould at the 'Strike A Pose' premiere, Tribeca Film Festival, New York City, April 2016

Reijer Zwaan and Ester Gould at the ‘Strike A Pose’ premiere, Tribeca Film Festival, New York City, April 2016

At any point did you seek a contribution from Madonna for the film, and has she made any public or private comment?

We did successfully reach out to her management and lawyers to secure the rights to use fragments of the original film. We also thought a lot about asking her to be part of ‘Strike A Pose’ but always felt like her presence could overshadow the whole film. In a strange way, she was the elephant in the room, because even if she had turned up at the reunion dinner, wouldn’t that somehow ruin the point that these young dancers have moved on, matured and become grown men? We did have one specific scene in mind, almost a title sequence at the end, which was to see these men and Madonna performing ‘Vogue’ once more on stage. We wrote to her about the scene but never got a reply. We do know that she has seen the film and liked it.

What’s your favourite scene in the movie and why?

My favourite scene is the one with José, his mother and her disappointment that he never managed to buy her a house. It’s really hard-hitting and there’s something painfully beautiful about the fact that José is translating what his mum is saying in Spanish, and at the same time he’s moved by what she’s saying, by her sadness that he’s messed up his professional career. We see two broken people and it’s such an honest scene about shattered dreams.

I agree. Your film reminded me a little of ‘Anvil! The Story Of Anvil’ in its depiction of fast fame and then the return to ‘normal life’, but you don’t go into much detail about the dancers’ professional lives after the Blond Ambition tour – was that a conscious decision or one forced by time constraints?

I would say it was mostly forced by time constraints but also for us it was more about this larger narrative that the individual facts. We wanted the film to be cathartic but it was quite hard to interweave all these individual life stories into one film. Also, the reunion of the dancers kind of got in the way of shedding more light on their current lives. Hopefully you do understand that they all still dance or teach dance and have overcome their darker moments. We end with the power of dance rather than talk about their lives today.

‘Strike A Pose’ has enjoyed a limited but successful run at the Dochouse in London but what’s next for the film? Will there be a DVD release?

The film will very soon be released on digital platforms in the UK. And then later this year it’ll be on Netflix, so there are lots of chances to see it.

This is a golden era for documentaries and ‘Strike A Pose’ is a fitting addition. Have you got another project in the pipeline?

I’ve just finished a six-part documentary series for Dutch public television, co-directed by Sarah Sylbing, which was a great success. It’s about the debt problem. We set out to make it as exciting and compelling as fiction, looking at ‘The Wire’ for inspiration. I’m still busy with the impact of that series. I’m also cooking up new ideas but it’s too early to say anything concrete. What I can say is that I love documentary filmmaking and have a lot of faith in its narrative power to reach audiences, especially since there is much more freedom now with genre and form.

Five Great ’80s Madonna Moments

5. Late Night With David Letterman, 1st July 1988

Though her most famous Letterman appearance was probably 1994’s swearfest, here she comes off more like a naughty big sister than an established star. Madonna and Sandra Bernhard laugh off Dave’s temper tantrums and seem to have stepped out of a ’50s B-movie.

4. Live Aid

This footage from La Ciccone’s Philadelphia appearance on 13th July 1985 gives a great insight into the atmosphere on the day and the adrenalin(and other substances?)-fuelled panic of the artist soundchecks. Live Aid came just a week after Madonna’s pre-fame topless pictures were leaked to the press. Her response was to wear lots of layers and silence the cat-calls with style, humour and an irrepressible joie de vivre.

3. ‘Crazy For You’

Most of my favourite Madonna tracks are ballads (‘This Used To Be My Playground’, ‘Take A Bow’, ‘Something To Remember’, ‘Oh Father’, ‘Promise To Try’) but this is possibly the pick of the bunch. Beautifully arranged by Steely Dan/Ashford & Simpson man Rob Mounsey (though that snare is still too big…), it was transformed from just another song in a so-so movie into a UK number 2 and US number one in March 1985.

2. The 1984 MTV Awards

A totally shameless and over-the-top celebration of womanhood. Imagine the reactions of the Armani-suited execs in the stalls. Madonna and Joni Mitchell have both spoken publicly about the chauvinistic attitudes that prevailed in the music industry of the mid-’80s. This was a brave response. Love her or loathe her, you’ve gotta admire her…balls.

1. The ‘Desperately Seeking Susan’ club scene

For many people, this was her only decent movie performance, and I wouldn’t argue with that (though I need to see Abel Ferrera’s ‘Snake Eyes’ again…). Polanski paid homage to this scene ten years later in ‘Bitter Moon’, starring Hugh Grant, to similarly comic effect.